- Product leader focused on internal tools, messaging platforms, and data-informed feature development
- Aligner of stakeholders and translator of vision into roadmaps that lead to high-impact launches
Let's build something great.
☀️ ☕ 🏃 🚴🏻 🧘 ⚽ 🌯 📈
Inquire here.
But also, it doesn't hurt to be nice.
Stay hydrated and nourished with the natural fruits of the earth. Avoid highly processed when possible.
Most things in moderation. Everything would be an overstatement.
Wear sunscreen.
We
We might connect on..
☀️ ☕ 🏃 🚴🏻 🧘 ⚽ 🌯 📈
Running, cycling, yoga, soccer, burritos..
Math, video games, music, surfing, things that fly.
Board and card games, animals, probability, philosophy.
Things you're knowledgable about and enjoy sharing.
See you on 😌
Data & Comms Platform PM. Data Engineer. Growth Marketer.
Over a decade of experience creating meaningful software and communications.
Current:
Open to exploring opportunities. Focusing on personal growth and new interests.- Growth driver through omni-channel lifecycle campaigns, delivering measurable lifts in conversion and retention
- Collaborator with product and engineering to test, iterate, and scale strategies across the full user funnel
- Owner of performance messaging across push, email, and in-app channels for large, high-activity user bases
- Lifecycle marketer with deep channel expertise, focused on campaigns that boost activation, retention, and LTV
- Builder of comms infrastructure and testing frameworks, hands-on with tools like Braze, Iterable, and Segment
- Segmenter, personalizer, and performance analyzer improving user journeys at scale
- Translator of complex technical features into clear, user-centered messaging that resonates and drives adoption
- Connector across product, marketing, and sales teams to align launches with customer needs and go-to-market priorities
- Strategist grounded in data and user insights to shape positioning and evolve product narratives over time
- SQL and BI specialist uncovering insights that shape smarter product and marketing strategies
- Architect of KPIs and dashboards, using cohort and funnel analysis to guide strategic decision-making
- Bridge between technical analytics and business storytelling, turning complex data into clear, actionable insights
- Partner in shaping ETL pipelines and data architecture to support marketing, CRM, and analytics workflows
- Technical enabler fluent in Airflow, dbt, Python, and SQL to ensure reliable data access and experimentation
- Builder of clean, scalable data flows that reduce friction and empower cross-functional decision-making
Through the years:
Data & Comms Platform PM at Strava; Tech PM at Dynata & Branded Research; CRM Manager at Upwork.
M.S. Software Engineering, CSU, Fullerton.
B.S. Mathematics, University of San Francisco.
Let's make something great together. Inquire here.